The Lifecycle Marketing framework provides a simple model that you can use to attract leads, grow sales and wow your customers.
The beauty of Lifecycle Marketing is in the simplicity of the framework, which can be applied to any small business, regardless of industry or business model. When put into action, Lifecycle Marketing will help you grow sales AND give you more time to focus on the things you love.
The 3 phases of Lifecycle Marketing
The Lifecycle Marketing model includes three phases: Attract, Sell, and Wow.
Each Lifecycle Marketing phase includes 3 stages.
ATTRACT is the first phase in the Lifecycle Marketing framework. The Attract phase will help you clarify who your best customers are, identify what they need and understand how to connect with them.
- Know Your Target Customer
- Attract Interest
- Collect Leads
SELL is the second phase in the Lifecycle Marketing framework. The Sell phase helps you to create content that connects with your customers and guides them along the buying process.
WOW is the third and final phase in the Lifecycle Marketing framework. In the Wow phase, you’ll learn how to anticipate your customers’ needs, go the extra mile and deliver more than what you promised. This phase is designed to help you create raving fans and keep them coming back for more.
- Deliver and Wow
- Offer More
- Get Referrals
Lifecycle Marketing was developed by a team of sales and marketing experts and has helped thousands of small businesses achieve success.
If you want to learn more or feel ready to implement Lifecycle Marketing in your business, schedule a free consultation and we would devise a plan that fits your needs.